We want to make the municipality of Sint-Laureins a thriving destination. If one man in Sint-Laureins is allowed to put this search on the hat as a compliment, then it is Willy Van Zandweghe anyway. Even though he would never do it himself. The chairman of the tourist advisory board in Sint-Laureins is a patient person who connects and unites.

Together with Mechelen and De Kempen, Meetjesland is in Flanders a testing ground for new insights into tourism. Together with the British tourism expert Anna Pollock, Tourism Flanders is investigating new insights into tourism growth by ‘Travelling to Tomorrow’ (Reizen naar Morgen).

Inspired by his participation in the Tourism Transforms project, Erik Hennes from Tourism Meetjesland created a core group in order to raise the issue of tourism of the future in the ‘Kreken’ area (a part of Meetjesland).